Currently a Senior Product Development Manager, Priefert has been involved in educating others about the needs of the household manager in using the Internet for over the past 11 years. 

She is author of the book Home and Family Internet Resource Guide and lectures on the topic.  Priefert is a graduate of the University of Nebraska with a BS degree in Family and Consumer Science and has taken MBA classes at Michicgan State. 

She has worked for companies such as ED & F Mann, GE, and Merillat.